Sell more wine.
Improve margins.
Control your cellar.
Winerim is the software that turns your wine list into a sales, analytics, and management tool — with AI, without relying on a sommelier.
For restaurants, hotels and restaurant groups
15 min · No commitment · Tailored to your business
+1,000 cellars managed across 15 countries
The hospitality revolution
Winerim, trusted by top restaurants
Michelin Stars
Repsol Suns
Over 1,000 restaurant cellars already trust us
See all clients →Wine should be your biggest margin… but it rarely is.
The wine list doesn't sell, it only informs. Wine is undersold.
Floor staff lack time and knowledge to recommend wines.
Wines sit on the list without rotation, poorly positioned.
No clear data for purchasing or pricing decisions.
"Low sales, poor rotation, lack of floor knowledge, decisions without data."
The solution
Your wine list becomes 5 tools in one
Winerim transforms your wine list into a sales, recommendation, management, analytics, and training tool.
Sales tool
The wine list guides diners toward better decisions and converts more.
Recommendation tool
AI + auto pairings that match every dish and diner profile.
Management tool
Stock, pricing, rotation, and availability from a single panel.
Analytics tool
Diner behavior data, KPIs, and Big Data insights for your list.
Training tool
Floor staff learn as they work, without depending on the sommelier.
Wine operating system
Six capabilities, one operation
Winerim connects the wine list, cellar, documents, profitability, purchasing and decisions without forcing teams into separate systems.
How it works
Three steps to activate your wine list
We import your wine list
Send us your current wine list in any format. We handle the digitization and structuring of all the information.
Winerim turns it into a digital experience
Our AI generates descriptions, pairings, filters, and smart recommendations for every reference in your cellar.
You start selling more wine
Your guests discover, compare, and choose with confidence. Your average ticket rises naturally from day one.
Measurable impact
Real results in real restaurants
More wine sold
Guests explore more references and order with confidence
Higher average ticket
Smart recommendations guide toward higher-value wines
Better cellar rotation
Analytics identify which wines perform and which don't
What type of business are you?
Winerim adapts to your reality
Independent restaurant
"Your wine list doesn't sell and you have no time to manage it."
Digital list that sells on its own, with rotation and margin data per reference.
See how it worksFine dining restaurant
"Your wine list must match your gastronomic proposal."
Premium wine sheets, auto pairings, and a memorable wine experience.
Fine dining solutionRestaurant group
"Managing wine lists across multiple venues without central control."
Assortment governance, cross-venue benchmarking, and staged rollout.
Group solutionHotel / Resort
"Wine F&B lacks consistency across outlets."
Multi-outlet standardization with PMS integration and per-venue customization.
Hotel solutionNo sommelier
"Your staff can't recommend wines and loses sales every service."
Staff recommend with confidence from day one, guided step by step.
Sell without sommelierAnalytical / Management
"No data for purchasing, pricing, or assortment decisions."
Real-time KPIs, dead stock detection, and profitability analysis.
See analyticsFor every role
How Winerim helps each team
Floor staff
- •Recommend wine with confidence, no sommelier needed
- •Automatic pairings for every dish
- •Answer guest questions instantly
- •Suggest higher-value wines without being pushy
Management
- •Real-time visibility into wine sales
- •Clear KPIs: average ticket, rotation, margin
- •Detection of dead stock wines
- •Cost control and price optimization
Purchasing / Cellar
- •Low stock alerts before running out
- •Rotation data to decide what to reorder
- •Margin analysis by reference and supplier
- •Reduced dead stock and obsolescence
Winerim is not just a digital wine list
While other solutions only display wines, Winerim helps you sell better, buy smarter and govern the entire wine category.
Displays wines
Winerim guides the choice and enhances the guest experience
Digitises the list
Winerim analyses margin, rotation, pricing and list health
Solve part of the problem
Winerim connects analytics, tactical execution and purchasing intelligence
Relies on intuition and spreadsheets
Winerim turns wine into a governable category with real data
| Feature | QR / PDF list | Basic digital list | Standalone tools | Traditional management | Winerim |
|---|---|---|---|---|---|
| AI recommendations | No | No | Partial | No | Yes |
| Automatic pairings | No | No | No | No | Yes |
| Sales analytics | No | Basic | Partial | Manual | Advanced |
| Stock control | No | No | Partial | Manual | Automatic |
| Price optimization | No | No | No | Manual | Data-driven |
| Multilingual | No | Some | No | No | 6 languages |
| Team training | No | No | No | No | Integrated |
Features
Management, analytics and sales in one platform
Every feature addresses a specific wine list challenge.
Interactive digital wine list
QR/link access, dynamic filters, comparator, and multi-language navigation.
AI-powered auto pairings
Smart wine-dish recommendations for every diner and context.
Stock & inventory
Bottle control, availability, rotation, and automatic alerts.
Pricing & margins
Price analysis, per-bottle/glass margins, and detection of underperforming references.
Advanced analytics
Behavior reports, sales KPIs, metrics for management and purchasing.
AI for wine
Wine sheet generation, sensory descriptors, commercial recommendations, and dynamic actions.
The wine list that adapts to sell better
Winerim evolves into a dynamic intelligence layer that prioritises wines, reorders recommendations and activates strategies based on margin, stock, context and restaurant goals.
Testimonials
What our clients say
With Winerim there's no need to print — the wine list is always up to date. It helps me manage stock, purchases and sales, and it's very visual and attractive, which improves the customer experience and sales.
Álex Pardo
Best Sommelier of Spain 2023
Restaurante Coque
Winerim helps me enormously day to day. What used to take 10–15 minutes to explain the wine list, now with Winerim in 3 minutes they already have a full picture. It's essential for me to reach every table.
Nacho Otamendi
Owner / Sommelier
Travieso Bar
I manage my wine list more efficiently and customers are visually impressed by Winerim — it gives them instant access to detailed wine information.
Jason Tong
Chef & Owner
Singapore Garden
Join the #WorldWineRevolution
See what Winerim can do for your cellar
You don't just see data. You understand what to do with it.
Decision Center is an exclusive product layer that helps Winerim clients interpret insights, prioritize actions and make clearer decisions about their wine list, pricing, stock and purchasing.
Contextual interpretation
Every metric comes with context: what it means, why it matters and what to do.
Smart prioritization
Alerts classified by urgency so you act first where impact is greatest.
Actionable decisions
Concrete steps for every situation: not just diagnosis, but action.
Winerim is ideal for
- Restaurants with 50+ wine references on their list
- Wine bars with high rotation
- Hotels with wine service across multiple outlets
- Restaurant groups needing centralized management
- Venues looking to increase average ticket with wine
Winerim is not for
- Bars without a structured wine list
- Venues with fewer than 50 wine references
- Businesses that don't serve wine (brewpubs, cocktail bars)
- Restaurants not interested in optimizing wine sales
Frequently asked questions about Winerim
What is Winerim?▾
Winerim is a wine list management software for restaurants. It combines an interactive digital wine list with AI-powered wine recommendations, automatic pairings, sales analytics, and pricing optimization.
How does Winerim work?▾
The restaurant sends its current wine list in any format. Winerim digitizes all references, generates descriptions, pairings, and automatic recommendations. Guests access the list via QR or the restaurant's website.
How much does Winerim cost?▾
Winerim offers plans for individual restaurants to restaurant groups. Pricing is available at winerim.wine/en/pricing or request a free personalized demo.
How is it different from a QR with PDF?▾
A QR with PDF is a static file: no real-time updates, no recommendations, no filters, no analytics. Winerim is an interactive AI-powered platform.
How does the guest access the wine list?▾
Winerim is multi-platform. Guests can access the digital wine list via a QR code at the table (opens in the browser), from the restaurant's website, or from the native Winerim app on iOS and Android.
Does Winerim replace the sommelier?▾
No. Winerim complements the front-of-house team. It acts as an intelligent assistant that helps staff recommend wine with confidence.
What results do restaurants get with Winerim?▾
Restaurants using Winerim can experience improvements in wine sales, average ticket and cellar rotation. Results vary by venue type and implementation strategy. Estimated potential improvement in wine average ticket ranges between 15% and 25%, depending on context.
Does it work in multiple languages?▾
Yes. Winerim's digital wine list supports Spanish, English, Italian, French, German and Portuguese. The system detects the guest's device language automatically.
Discover Winerim
Is your wine list delivering what it should?
We'll analyse your list at no cost and show you where the improvement opportunities are.
15-min personalised demo. No commitment.