Monthly wine list performance scorecard
A monthly dashboard with essential KPIs to evaluate if your wine list is working: sales, rotation, margin and trends.
The downloadable file is in English.
How do you know if your wine list is working?
Without clear metrics, list management is based on feelings. The scorecard converts intuition into data: it tells you exactly what works, what doesn't, and where the opportunities are.
Wine sales are not measured regularly or by reference
Unknown monthly evolution of average ticket in wine
No tracking of cellar rotation
Real wine margin is not calculated or compared to target
What's included in the scorecard
A monthly document that groups the most important indicators of your wine list at a glance.
Sales KPIs
Total wine revenue: bottle + glass
Weight of wine in average ticket (%)
Ratio of tables ordering wine (%)
Comparison with previous month and same month last year
Rotation KPIs
Number of references sold vs total in list
References with no sales in the last 30 and 90 days
Total cellar stock (units and value)
Cellar rotation rate
Margin KPIs
Wine gross margin (%)
Wine food cost vs target
Top 5 references by margin contribution
Bottom 5 references by margin
Glass wine KPIs
Glasses sold per service
Average ticket per glass
Monthly waste (units and value)
Glass to bottle ratio in revenue
Who is this resource for
- Restaurant managers who want to manage with data
- Finance controllers of restaurant groups
- Sommeliers who need to justify list decisions
- Owners who want monthly visibility of performance
When to use it
- At the end of each month as routine review
- In management meetings to report wine performance
- When preparing quarterly list reviews
- Before negotiating with suppliers
What this resource gives you
Complete visibility
All your list KPIs in one document each month.
Informed decisions
Stop managing by feel and start deciding with data.
Clear trends
Detect improvements or deteriorations before they become problems.
Frequently asked questions
How long does it take to fill in the scorecard?▾
With data from your POS and cellar system, between 30 and 60 minutes per month. It's a minimal investment for the visibility it provides.
What if I don't have all the data?▾
Start with what you have. Even with partial data, the scorecard gives you more visibility than measuring nothing. Complete the fields as you improve your recording system.
Related content
Automate your scorecard with Winerim
Winerim automatically generates your list scorecard each month: sales, rotation, margin and glass in a real-time dashboard.