Template to evaluate the balance of your wine list
Analyze if your list is balanced by styles, regions, price ranges and wine types. Detect overlaps, gaps and improvement opportunities.
The downloadable file is in English.
Is your list really balanced?
Many lists accumulate references by inertia: one region dominates because the distributor pushes it, one style is overrepresented because it's the buyer's comfort zone. Without systematic analysis, imbalances accumulate undetected.
One region or designation dominates the list without clear justification
Missing styles that would pair well with restaurant cuisine
Imbalance in price ranges: too many wines in the same bracket
No global vision: decisions are made reference by reference
What's included in the template
A multidimensional analysis of your list composition to detect imbalances and opportunities.
Analysis by styles
Classification of each reference by style: fresh, fruity, structured, complex, sweet
Percentage distribution of styles in your list
Comparison with recommended distribution by cuisine type
Detection of absent styles that could cover demand niches
Analysis by regions
Map of regions present in your list with number of references
National vs international ratio
Detection of over- or under-represented regions
Consistency of regions with restaurant gastronomic identity
Analysis by price ranges
Distribution of references by bracket: entry, mid-range, premium, high-end
Detection of brackets with excess or deficit of options
Analysis of price ladder: are there sharp jumps?
Comparison with recommended distribution (rule of thirds)
Analysis by wine types
Distribution: white, red, rosé, sparkling, sweet
Proportion adapted to cuisine type and seasonality
Detection of underrepresented wine types with sales potential
Ratio of aged wines vs young wines
Who is this resource for
- Sommeliers wanting a global vision of list composition
- Purchasing managers needing to detect imbalances before ordering
- F&B directors supervising multiple lists in groups
- Owners wanting to evaluate if their list reflects their positioning
When to use it
- In the annual list review
- When planning seasonal changes
- When you detect that certain list sections aren't selling
- Before meeting with distributors to define purchases
What this resource gives you
Global vision
Understand your list composition at a glance, not reference by reference.
Gaps detected
Identify improvement opportunities invisible when looking at the list page by page.
Guaranteed coherence
Ensure your list reflects the gastronomic identity of your restaurant.
Frequently asked questions
How does this differ from the wine mapping template?▾
Wine mapping crosses price × style in a matrix. This template analyzes 4 dimensions separately: styles, regions, prices and wine types. They're complementary tools.
How long does the analysis take?▾
Depends on list size. For a 50-80 reference list, between 45 and 90 minutes. It's an investment done 2-4 times per year.
Related content
Analyze the balance of your list with Winerim
Winerim automatically analyzes your list composition and shows you imbalances with improvement recommendations.